Mobile Application Development is a term that is perhaps as old as the term mobile devices, which include PDA(Personal Digital Assistant) and mobile phones.
This article elaborates on what mobile app development is, how companies use it to reach clients and how to choose the app developers for hire to deliver the best product to the market!
What is Mobile App Development?
Mobile app development is the technical process by which a mobile app is developed for mobile devices.
There are two types of mobile apps; they include applications that are installed on mobile phones during manufacturing before customers access them. They also include apps that can be installed from the server-side or client-side processing (e.g., JavaScript)
Types of mobile apps
1. Native mobile apps:
Native mobile apps are designed to be or particular to one platform: apple ios, google’s android, or windows phone. The most significant advantage of this app is that it is fully optimized for its platform, which often means a better user experience!
2. Hybrid mobile apps:
Hybrid apps can be installed on devices just like any other app; however, these apps run on web browsers. Hybrid apps are delivered through html5 programming language, and they are ideal for apps that primarily deliver content.
3. Web apps:
These are websites that become mobile-optimized once assessed from a mobile device.
Also Read: Best Apps You’ve Never Heard Of
How businesses use mobile app development
Mobile devices and mobile app developments have changed how business is run. Statically, there are 5.11 billion unique mobile users worldwide in 2019, and 2.71 billion of them use smartphones. This number cuts across basically all types of human beings.
This also means there is no business without its client base among active mobile users. Therefore, it is easy to see mobile devices have significantly shrunk the daunting process of both marketing, informing, and reaching clients.
Below are a few ways by which businesses use mobile apps to get to clients:
Armed with the knowledge of the staggering amount of smartphone users, businesses use this to their advantage to increase the visibility of their business. They can easily reach their targeted clients or customers through the mobile app.
All that is required of you is to carry out your marketing so that your business is constantly in the face of phone users. Mobile apps are easily accessible by users. Therefore organizations use mobile apps as a means to increase clients’ access to them.
Businesses use mobile apps to build a database of prospects. Whenever someone downloads their app to inquire or buy, it becomes a channel to gather user information. They can use this information to target customers via ads!
Tips to choose a team for web development
Choosing a team for a web development project can be a very daunting task. Usually, the first step is to have a list of the skills you would need!
Below is a list of skills you would need in your team: project management, product management, user interface, experience designer, marketers, programming languages, writing, data analyst, cloud infrastructure, human resources, security, graphic design, and more. The above is not a complete list as the actual number of skills is not exhaustive!
This list has no sway over the actual number of people you would need on your team. Certain professionals can provide multiple services at the same time. This would ease the financial strain and management strain on handling a team with too many people.
The process of gathering a team may involve the following:
1. Hire freelancers
There are a numberless amount of freelance sites where professionals with a track record of delivery. Sites like freelancer, fiverr, upwork, and others exist for this purpose! Agencies also exist on these sites, which provide complete services like web app development! The only disadvantage with hiring a team via these sites usually is management! Managing several
2. Hire in house professionals
A team can be assembled the cultural way! This means the placement of vacancies via professional hire agencies! You do the appropriate interview of applicants and then hire the best for your project in-house!
3. Hire a full stack web developer
A full-stack web developer has experience with many frameworks, programming languages and has spent at least a dozen years developing a web interface and mobile app interface for many companies. A full-stack web developer should be able to work with frameworks like react.js, nest.js, java, javascript, css, html, python, machine learning, and so much more.
A full-stack web developer may singlehandedly work on your project—if it is a small one that can be handled by a single person or maybe involved with recruiting and managing a team for a larger mobile app project.
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4. Define your budget and needs
Before hiring a mobile app developer, you must define your budget and your needs. With defined needs, you have a vision and a plan for the proposed functionalities of the app.
With a defined budget, you can begin to find mobile developers who would achieve what you need to be done within your set budget.